How Snowmass Became a Nationwide Hit

On December 16, 1967, skiing director Stein Eriksen marked a moment in history by loading the first chairlift on Snowmass-Aspen, CO. Snowmass Village would soon become the country’s largest and most comprehensive winter resort, thanks to former Olympic ski racer Bill Janss.

Before the first chairlift commenced, Bill spent nine years purchasing ranches in Bush Creek Valley, as the slopes of Baldy Mountain presented endless powder and vertical. He was inspired to create the most epic resort for family-friendly, winter mountain adventures.

A Quick Construction Turn Around

After nine fast-track months of construction, Snowmass opened with just five chairlifts and 50 miles of breathtaking trails. Every important media outlet in the country attended the celebratory opening, creating a frenzy of media coverage surrounding Snowmass.

Nature’s backyard was at your door for just $6.50 per lift ticket and lodge rooms starting at $20.

Over Fifty Years in the Making

Now, Snowmass Village has snowballed into a year-round winter resort with a friendly, welcoming community within a breathtaking mountain. Powder fields and steeps of the Hanging Valley expanded into greater ski-terrain possibilities, along with three greater terrain parks.

Over the last 12 years, on-mountain investments have topped $100 million, including the Elk Camp Gondola and Meadows beginner stretch. Meanwhile, summer recreation possibilities offer new hiking and biking trails, an alpine coaster, a canopy tour, and more.

As the winter season approaches, the village is undergoing its final phase of opening new exciting attractions that are fun for the whole family. Keep an eye out for the Collective Snowmass, King Yoga, JUS, and full-service spa coming this winter season.

Frequently Asked Questions